Who am i?

Hi, I’m Jake Pryszlak.

I'm a three-time award-winning market researcher and Forbes Columnist, recognized for my expertise in customer and market research.

As a featured speaker at prestigious events such as Advertising Week and GreenBook IIEX, I share valuable insights on customer and market research.

Additionally, I curate the widely acclaimed ResearchGeek Newsletter, reaching over 500 subscribers weekly. Subscribe to stay informed.

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Jake Pryszlak speaking at a conference.
500+

Email subscribers

12,000+

Website visitors

20,000+

Followers online

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How my work will benefit you:

I’m an advocate for elevating the role of market research and that’s where you come in. Market researchers (of any role) are so important to make sure the industry excels.

My content focuses on topics like:

01
How to start (and establish) an award-winning research team
02
How you can unlock influence as a market researcher
03
The latest technology market researchers can use
04
Strategies that have worked for me
05
Stories from other researchers that can help you
I don’t claim to have all the answers but...

Here’s what people say about me

"I have worked with Jake for a few years now and he has been a great asset since he joined. He has transformed the reporting and insight that we receive. He is really responsive and helpful and is definitely someone I would recommend."

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Matt Roberts

Formula E Insight Director

"He is a remarkable mentor, and anyone would be lucky to have them as a guide and mentor."

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Luciana Zamprogne

User Experience Researcher

"Jake has been nothing but supportive and an eye-opener to my career progression. If you get a chance to know him or just chat with him, take it - it'll be worth your time!"

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Marco Origgi

LinkedIn User

"Jake is a walking, talking celebration of humanity.He energises everybody with his enthusiasm."

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Dan Foreman

Bakamo, Mediaprobe advisor